Scale past Meta with AppLovin.
Apt is an ecommerce performance marketing agency. We launch and scale DTC brands on AppLovin, and run Meta, Google and TikTok alongside it, with creative built for each platform. Senior talent, at a fraction of US agency prices.
Every lever that scales ecommerce revenue.
From the first ad a customer sees to the email that brings them back. One team owning acquisition, creative and retention.
AppLovin ads
Full-screen video ads inside mobile games, optimized by AppLovin's Axon AI. We handle pixel and Conversion API setup, targets, creative volume and daily scaling.
Learn more →Meta ads
Facebook and Instagram campaigns built for how Meta's delivery system works today: broad audiences, strong creative diversity and clean account structure.
Learn more →Google and YouTube ads
Search, Shopping, Performance Max and YouTube to capture intent and turn demand from other channels into sales.
Learn more →TikTok ads
Native, creator-style ads and Spark Ads that reach new audiences and feed your other channels.
Learn more →Ad creative production
Static and AI video ads made for each platform: longer 9:16 cuts for AppLovin, fast hooks for Meta and TikTok. Your first batch is free.
Learn more →Email and SMS
Klaviyo flows and campaigns that turn the customers your ads bring in into repeat buyers.
Learn more →
The channel quietly carrying volume for DTC brands.
AppLovin opened its ad platform to every advertiser in June 2026. Your ads play full-screen inside mobile games that more than a billion people play every day, and its Axon AI finds buyers from your purchase data. Most brands still have not tested it.
- Full attention. One full-screen video, not a scroll-past in a crowded feed.
- AI does the targeting. Your edge becomes clean data and great creative.
- Early-mover window. Far less crowded than Meta, for now.
AppLovin is out-returning the feed.
Independent data from Triple Whale’s study of 755 ecommerce brands. Every figure links to its source.
lifetime ROAS on AppLovin, vs 2.08x on the other ad platforms, across 755 ecommerce brands.
Source: Triple Whale, Sep 2026 ↗more revenue per ad dollar than the other platforms those same brands were running.
Source: Triple Whale, Sep 2026 ↗of brands got a better ROAS from AppLovin than from their other ad channels.
Source: Triple Whale, Sep 2026 ↗average incremental revenue lift in independent geo holdout tests, up to +13.5%. Real new sales, not just attribution.
Source: Triple Whale, Sep 2026 ↗people reached every day inside the apps they play, most of whom your competitors are not advertising to yet.
Source: AppLovin, June 2026 ↗our recommended starting budget, enough data for Axon to find your buyers and scale fast.
See the playbook →We do not promise results. We show them.
A few of the brands we have helped grow. Full stories on our results page.
Atomic Defense
Monthly revenue went from $250K to $500K in under 90 days.
Tiara Beauty Co.
From zero to nearly $2 million in the first 12 months.
Portafly
A failing Q4 turned into a profitable March at five times December's revenue.
Customly Books
Complex custom requirements delivered from zero to launch-ready.
Built for the categories that win on video.
We know these markets, their creative, their compliance rules and their customers.
Supplements and wellness
Gummies, powders and daily health products. Video demos, routines and offers that scale on AppLovin and Meta.
Skincare and beauty
Serums, cosmetics and body care. Before and after stories, creator content and bundle offers.
Beauty and wellness devices
LED masks, massagers and at-home tools. Products that demo beautifully in a 30 to 60 second video.
Apparel, home and pets
Everyday DTC products with broad appeal, the kind mobile gamers buy every day.
World-class talent. Without the world-class bill.
We are based in Lahore with a team that has run paid media for brands across the US, UK, Canada and Australia. Here is how that compares to a typical US agency.
Free audit
We review your ads, creative, tracking and store and show you where revenue is being left on the table.
Strategy
Channels, budgets, targets and creative angles, planned before a dollar is spent.
Launch and optimize
Daily monitoring, weekly creative, and steady scaling of what works.
Scale and report
Weekly reports and a clear plan for the next channel or market.
| Apt Digital | Typical US agency | |
|---|---|---|
| Monthly management fee | $750 per channel + 2.5% of spend | Often $8,000 to $15,000+ retainers |
| Fee cap as you scale | Capped at $25,000 a month | Usually a % of spend with no cap |
| AppLovin expertise | Official AppLovin Partner Agency, $5M+/month managed | Often still learning the platform |
| Creative | In-house static and AI video, first batch free | Outsourced or billed separately |
| Contract | Month to month, 30 days notice | 3 to 12 month lock-ins are common |
| Reporting | Weekly reports, bi-weekly calls | Monthly reports |
Simple, modular pricing. No surprises.
$750 /channel/month
Plus 2.5% of ad spend. Invoice capped at $25,000 a month.
$30 /static ad
AI video ads $75 each. Your first batch is free.
$500 /month
Klaviyo flows and campaigns. Funnel builds from $1,500.
"Most brands we meet are one good channel away from their next stage of growth. For a lot of them, that channel is AppLovin, and almost nobody is running it well yet."
Ibrahim Sheikh, Co-founder of Apt Digital. 12+ years of DTC growth experience in the US market.
Learn AppLovin from people who run it every day.
Practical, sourced guides for DTC teams testing AppLovin.
What Is AppLovin Advertising? A Guide for Ecommerce Brands (2026)
How AppLovin ads work for DTC brands in 2026: the Axon engine, AppLovin Ads self-serve, ad formats, targeting, pixel tracking, budgets and who it works for.
Read article →
AppLovin vs Meta Ads for DTC Brands: Where Each One Wins
AppLovin vs Meta ads compared for ecommerce: inventory, targeting, creative, attribution, budgets and when to add AppLovin next to Meta. Sourced and up to date.
Read article →
How to Launch Your First AppLovin Campaign: A Step-by-Step Checklist
A practical AppLovin ads launch checklist for ecommerce: pixel and Conversion API setup, goals and targets, audience strategy, creative specs and volume, and how to read the first 30 days.
Read article →How can you charge so much less than US agencies?
We are based in Lahore, Pakistan, so our operating costs are much lower than a US or UK agency. We pass those savings on. Our team has managed paid media for US, UK, Canadian and Australian ecommerce brands, and today runs $5M+ a month in AppLovin spend.
What does it cost?
$750 a month per channel plus 2.5% of ad spend, with our total invoice capped at $25,000 a month however far you scale. Creative and email are optional add-ons. See our pricing page for details.
Are you an official AppLovin partner?
Yes. Apt Digital is an official AppLovin Partner Agency. AppLovin is our primary channel, and we run Meta, Google and TikTok alongside it.
Is AppLovin right for my brand?
It tends to work best for DTC brands with a product that demos well on video, healthy margins, and the ability to produce creative every week. Read our guide to what AppLovin advertising is, or book a call and we will tell you honestly.
Is there a long-term contract?
No. We work month to month with 30 days notice. Paid media compounds, so we recommend giving any new channel at least three months.
What ad budget do I need?
For AppLovin we recommend starting at $500 a day, so Axon has enough data to find your buyers and scale. For Meta, Google and TikTok, at least $3,000 to $5,000 a month per channel. We will give you a specific recommendation on your call.
Which brands do you work with?
Shopify and DTC brands in the US, UK, Canada and Australia, across supplements, wellness, beauty, beauty devices, apparel, home, jewelry and personalized products.
Ready to find your next growth channel?
Book a free 30-minute call. We will look at your ads, your creative and your numbers, and tell you honestly where the next dollar should go.